For over 100 years, we've shaped and reshaped what we do to support you. We pioneer products for mothers, sportswomen, and breast cancer survivors. We fit and photograph on a range of body types, test active bras on active women, and design for a variety of skin tones.
We're committed to protecting our planet and collaborating with emerging female artists. We are women supporting women.
Thoughtfully designed, beautifully conceived, expertly produced - our products unite function with fashion at the highest level. Each piece focuses on the details, so you can forget about them. Fabrics revolve around comfort, so you can revel in it. Technology is targeted towards support, so you can trust that you are.