Baker Ross is a family-owned and run business co-founded by Patti Baker in 1974. They import and distribute arts and crafts, educational and fundraising products to schools, playgroups and charities in the UK and abroad by mail order. Employing more than 60 staff from their headquarters in Walthamstow they now supply their products to thousands of different organisations.
The company markets their products via their website where visitors can buy directly from the site or sign up to show an interest in receiving targeted email campaigns detailing new lines and special offers. They also produce and distribute a printed version of their product catalogue.
The arts and craft products are aimed primarily at children and promote cost-effective materials to engage children in fascinating and absorbing projects. Details are accessed via the left side menu on the site where they are broken down into categories including special occasions such as the Royal Wedding, Mothers Day and Easter or speciality areas such as Natural Science, Education and Curriculum crafts projects.