It all started with a delayed flight, a few cocktails and a taxidermy penguin called Pete. A classic American brand, Original Penguin has been synonymous with cool, clean American sportswear and leisurewear since the 1950s. Donned by big names such as Frank Sinatra, Dean Martin and Clint Eastwood, the brand has since branched out to sell the same clean look with a modern spin.

Pick yourself up a classic polo shirt, a cool pair of chinos, some stylish footwear or trendy accessories at fantastic value for money. With a heritage rooted in sharp design, these looks will stay in style season after season, so you can wear your favourites again and again. Whether you’re hitting the town, hanging out with friends or dressing to impress, find the perfect look for you without breaking the bank.

• •Shoes